You’ve heard the chorus singing about the benefits of sustainable practices, and how easy these improvements can be to adopt in the office with the innovations of today. What you might not have heard is that HP has undertaken the responsibility of conducting a study that sets a new standard of sustainability in the workplace. The study included 20,000 consumers, office workers and leaders in 10 global markets. Not surprisingly, many successful businesses shared the desire to champion these sustainable initiatives, so let’s review the biggest takeaways from HP’s global study surrounding sustainability in the office.
‘53% of office decision-makers did not realise non-genuine cartridge manufacturers do not actively support recycling.’
Understandably, HP has dedicated many resources and research to re-educate the market on ethical consumption of printer cartridges. Despite the consequences of using non-genuine printer cartridges, they continue to find their way into offices, and subsequently, 97% of non-genuine cartridges end up in landfills. HP’s study uncovered that 53% of decision-makers were unaware that non-genuine cartridges are not returned and repurposed for new cartridges, which suggests an opportunity for behaviour change if these individuals are aware of the linear cycle these non-genuine cartridges inevitably follow. This unfortunate insight has likely indicated to HP that their work is not yet done, and consumer education is still required around the unsustainable use of non-genuine cartridges. The HP Planet Partners program take used cartridges are recycle them into new printer cartridges, which is both free and convenient for offices to be a part of.
‘61% of survey participants believe business sustainability is mandatory’
As individuals across the globe embrace sustainable practices in all areas of their lives, the business landscape is not exempt from this movement. With 61% of participants believing sustainability is mandatory, the pressure is on for businesses to shape up their processes and explore more ethical alternatives. The obvious ‘low hanging fruit’ is to switch to genuine printer cartridges and then dispose of them ethically, which is typically the responsibility of only a few in the office. For the rest of the office population, businesses can place recycling tubs that collect cardboard, glass, plastic and soft plastic in individual tubs. Sensor lights and office-issued keep cups are further steps to take, indicating to their teams that this is a priority for the business and one that they believe is mandatory.
‘46% said they would only work for companies with sustainable business practices’
Attracting top talent is no longer about posting a high salary, as candidates are looking beyond the surface and evaluating a business based on their values and company practises. This insight should be a wake-up call to business who have failed to rise to their sustainable responsibility if only to retain and attract a high-calibre workforce. This sentiment was further reinforced in the study, with 58% saying environmentally-conscious practises are key to engaging a future workforce. If your business can tighten up across the board, establish an internal team within your workforce to champion these efforts and communicate the right procedures to be followed. If key decision-makers and a representative from each department are on board with these efforts, greater traction will be seen.
Investing two million into sustainable supplies and the promotion of a circular economy has become HP’s legacy, equally-weighted with their printing technology. This global study indicates that there is still work to do, although stakeholders appear to be highly engaged in these efforts which shows that the market is fertile with potential. If you’d like to learn more about how you and your office can adopt sustainable practices, contact our CartirdgesDirect team on 1300 765 575.