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The Corporate Canvas - A Guide to Selecting the Ideal Printing Paper

The Corporate Canvas - A Guide to Selecting the Ideal Printing Paper
By Simon Williams
September 29, 2017

There are a few things that you need to ensure that you will end up with a high quality print. A high-quality printer, high-quality ink cartridges and high-quality paper. The paper can often be overlooked as the cheap commodity in favour of the expensive printer or the ink cartridges. Selecting the right paper for your printing requirements is crucial for getting the high-quality printing finishes that you desire.

Ultimately, you want your prints to leave the viewer with a bold and long-lasting impression. The choice of paper that you use determines that.

There are other factors that also need to be considered from the choice of paper that you use. The first being how much of a cost it is to the overall productivity. Will paper jams as a result of choosing the wrong paper be costly to the business. And secondly, does your paper choice affect the environment in any way?

Here are a few things that you should keep in mind.

Ensure that the paper provides a high-quality finish.

This is the most important thing that you should consider when choosing your printing paper. The weighting, the gloss, the matte finish and the GSM are all factors that need to be considered. Choose the wrong type of printing paper and your prints may appear lackluster. If the paper isn’t compatible with the ink cartridges that you are using, your prints may even come out smudged.

You can check out our range of high-quality printing paper here.

Minimal damage.

There’s an indirect cost from investing in the wrong kind of paper. This is usually involves the following.

The extra cost of paper that’s needed to replace any paper that gets jammed or damaged whilst printing.

  • The time cost to redo the printing work.
  • The contribution to repair costs, such as removing any paper jams.
  • The cost to the organisation’s and any staff productivity.


Has the paper that you are purchasing been recycled from other pieces of paper in the past? Or can the type of paper that you are using easily be recycled? There are several options that you can choose from that will help your organisation improve its sustainability habits. There is a handy brochure titled Know Your Printing Paper from the Department of Energy and Change in New South Wales.

Choosing the ideal printing paper is important. Even if you choose to invest in the more expensive options, they will cost you less than the effects of going for a lower-quality option.


Need advice about the right printing solutions? Call us now on 1300-765-575